OAI-AdsBot

ChatGPT ads landing-page validation

Should you block it?

Almost never block

OAI-AdsBot builds and refreshes the index behind OpenAI's AI answers. Blocking it is the most expensive mistake in AI SEO: you disappear from OpenAI citations while your training decision stays completely separate.

If you need to protect specific sections (pricing, docs), use path-scoped rules instead of a blanket Disallow: /.

How to allow it in robots.txt

User-agent: OAI-AdsBot
Allow: /

How to block it

User-agent: OAI-AdsBot
Disallow: /

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